A big thank you to Iain Tait for bringing this genius but simple Facebook promotion to my attention.
So simple, so clever. I am jealous. That’s all I have to say.
Most planning projects are the same. You spend days, weeks, sometimes months, collecting information and insight, until your head is full of what you’re working on and your friends get bored with you talking about it all the time.
There is a blissful moment when everything seems perfectly clear. Then you spend a few days or weeks panicking about how big it all is, and how you will ever possibly make any sense of it.
Then you bite the bullet and remember that it was once pretty straightforward, and despite the fact that it’s very big, you know you can get it all down on paper.
The fun begins… Post-Its and slides covered in thoughts. Things to remember. A forget-it pile. Embryonic diagrams and models. There’s still more research to do but you’re confident that you’re testing hypotheses rather than educated guesswork.
I reached this point today. I love my job.
The cat isn’t impressed.
It’s been a while since I wrote – must do better! I do have a good excuse though – I have been very busy working on a digital research project for Highlands and Islands Enterprise, which has taken me all over Scotland. Last week I was even in Orkney for the first time – it’s somewhere I would definitely like to go back when it’s a bit warmer and lighter.
This is the largest audience scoping project I have ever worked on, and it’s a steep learning curve. I’ve really enjoyed getting my head around what the organisation does and I’m really looking forward to working on developing a clear set of personas.
It’s also meant that I’ve seen a lot of beautiful countryside in autumn (Glencoe yesterday was gorgeous) and got to know Inverness pretty well too (if you need a B&B recommendation, I’m your girl.)
Here’s a picture of clouds I took on my phone on the way back from Thurso a couple of weeks ago. The clouds were phenomenal.